Why Sponsor PodCamp Toronto?
By sponsoring PodCamp Toronto 2009 you'll expose your brand to thought-leaders in marketing, PR and traditional media. Last year, close to 400 people attended the unconference.
For more information, contact: Eden Spodek
Who Attends PodCamp?
- PodCamp's community comprises traditional and emerging media professionals, PR specialists, marketing leaders, enthusiastic hobbyists, bloggers, audio and video podcasters and more.
- Our demographics tend to point towards the mid-20s-50s age range.
- The mix of genders is usually roughly 65/35 male to female.
- Attendees tend to have discretionary income and a strong desire to understand products and services that might appeal to us and/or our audiences.
- Attendees hail from business-to-consumer, business-to-business, not-for-profit and public sector organizations.
What Do We Need?
- Donations: You can sponsor PodCamp Toronto for as little as $250.
- Sponsorship in kind: If you would like to donate goods or services to PodCamp Toronto, let us know and we'll see if there's a fit for our community.
Here's what some of last year's sponsors had to say:
"PodCamp Toronto is one of the events that really make up the heart of Canada's social media community. We are excited to be part of that community and we are happy to have the opportunity to support PodCamp Toronto in 2009."
Joe Thornley – CEO, Thornley Fallis Communicationsand 76design.
"As an active member of the Toronto technology and Internet communities, here at Tucows we recognize the value of PodCamp as a force to bring people together and engage them in conversation about the power of the Internet as an agent of positive change."
Leona Hobbs – Director of Communications and Marketing, Tucows
"Sponsoring Podcamp Toronto was one of the easiest and quickest decisions we made last year and it exceeded all our expectations."
Saul Colt – Head of Magic, FreshBooks.com
This is a great opportunity to expose your company to leaders from across North America.
PodCamp Toronto: Sponsorship package
Sponsorship benefits include the following:
- Corporate visibility in multiple blogs, podcasts, websites and more, representing thousands of dollars worth of free publicity for your brand.
- Search engine (Google, Yahoo) benefits for your company, as dozens of blogs and podcasts will link to your website.
- The earned goodwill of approximately 400 new media thought leaders and influencers in attendance, including bloggers and podcasters.
- Networking opportunities with new media entrepreneurs in a low-pressure, casual environment.
Sponsorship levels are as follows:
Friends of PodCamp Toronto ($250)
- Post your name and logo on the PodCamp Toronto website and Facebook group, with a clickable link back to the destination of your choice.
- Announce your sponsorship through the PodCamp Toronto Twitter account (twitter.com/podcamptoronto ) and in the PodCamp Toronto podcast.
- Add your URL to several future blog posts to drive even more traffic back to your site.
- Mention and thank you at least twice throughout the event including to all attendees in the opening remarks.
PodCamp Toronto Silver Sponsor ($500):
- Post your name and logo on the PodCamp Toronto website and Facebook group, with a clickable link back to the destination of your choice.
- Blog post with your logo on the PodCamp Toronto blog
- Announce your sponsorship through the PodCamp Toronto Twitter account (twitter.com/podcamptoronto ) and in the PodCamp Toronto podcast.
- Add your URL to several future blog posts to drive even more traffic back to your site.
- Listing on our sponsor sign at the event registration desk
- Mention and thank you at least twice throughout the event including to all attendees in the opening remarks
- Display of a full colour sign (as provided by the sponsor) at the registration desk
PodCamp Toronto Gold Sponsor ($1,000 and up):
- Post your name and logo on the PodCamp Toronto website and Facebook group, with a clickable link back to the destination of your choice.
- Blog post with your logo on the PodCamp Toronto blog
- Announce your sponsorship through the PodCamp Toronto Twitter account (twitter.com/podcamptoronto ) and in the PodCamp Toronto podcast.
- Add your URL to several future blog posts to drive even more traffic back to your site.
- Listing on our sponsor sign at the event registration desk
- Your logo on our event promotion item (e.g. water bottles) - NOTE: this is available to sponsors provided they confirm no later than Jan. 16, 2009
- Mention and thank you at least twice throughout the event including to all attendees in the opening remarks
- Display of a full colour sign (as provided by the sponsor) at the registration desk
- Option to sponsor a specific element of PodCamp Toronto